Meta¶
The Meta app connects your website, your shop, your CRM, and your point of sale to Facebook and Instagram. All its settings are in one place: .
Meta Pixel
Measure the visits and purchases in Meta Ads Manager, with the consent of the visitors.
Conversions API
Send purchases, leads, store sales, and CRM stages from the server, deduplicated with the pixel.
Connection and webhooks
Connect a Meta account with your own app or a broker, and receive Meta notifications.
Product catalog
Publish your products in a Meta catalog, with real-time price and stock updates.
Lead Ads and Conversion Leads
Create CRM leads from Facebook and Instagram lead forms and report their stages to Meta.
Facebook and Instagram inbox and posts
Answer messages in Discuss and publish posts on your pages and Instagram accounts.
Send templates and answer customers on WhatsApp with the official Cloud API.
The Meta app is based on the shared tracking base: read the pages about consent, privacy, and testing.